With over 5 years of experience in brand and business strategy, management, development and consulting across different industries, Gillian Pua currently leads the Marketing and PR department of BreederDAO, a blockchain project that focuses on mass manufacturing high-quality digital assets for games and virtual worlds. Before transitioning to brand consulting and joining the world of web3, Gillian was a brand manager for top multinational FMCG firms in the Philippines.

Gillian has also independently consulted for various companies in F&B and tech. At BreederDAO, Gillian oversees the brand strategy, PR and community building of the firm, ensuring that the purpose and vision of BreederDAO are properly conveyed to the community and the public. She also ensures that BreederDAO continuously grows and engages the community it has built.